Ever wake up one morning and think to yourself:
“Jeepers self, if only I knew what NOT to do regarding Faceobok in addition to how to profit from it as well!”
If so you’re definitely not alone – FB, love it or hate it, is one of the most popular social sites online; it only makes sense to master it for your business.
That’s why you’ll love the following (and be sure to return back once you’re done so you can benefit from the additional resources I uncovered for you):
blog.hubspot.com/blog/tabid/6307/bid/9134/top-5-things-not-to-do-on-facebook.aspx
There, you’ll discover goodies like:
“…The point of business accounts on Facebook is to interact with your customers and prospects who are already engaging there. (And considering as of Q4 2020, Facebook had just under two billion active users, it’s likely that they are engaging out there.)
Ignoring comments and interactions is like saying to your customers, “I don’t care what you have to say.” To avoid this, start by making sure that the desired publishing options for your Timeline are turned on. While some businesses allow users to post and leave comments on their page without review, others prefer to manually approve them, and some don’t allow publishing permissions at all…..”
and
“…Video is now consumers’ favorite type of content on Facebook. As of 2020, 17% of all content on the platform is video content..
Instead of sticking to one or two content types, experiment a little bit. Facebook is a place where you can let your brand’s personality shine.
Post company culture pictures and have people tag themselves. Consider having Facebook Q&A discussions. Post links with one-word copy, and others with several paragraphs of copy. Find out what works best for your audience, and remember that your audience is always changing — so test continually……”
and more!
Mastering FB profiting is a topic that could make for a grand challenge, cheatsheet, tutorial and more. You could structure it like so:
Step 1.) Look First for General FB Business Tutorials
Need help with that? Consider:
socialplanner.io/blog/how-to-use-facebook/
www.marketingdigibook.com/blog/facebook-best-practices-business
blog.snappa.com/facebook-post-ideas/
Next, move to:
Step 2.) Investigate Ways to Profit from FB Pages/Groups
Need resources for that? Consider:
blog.hootsuite.com/facebook-groups-business/
blog.hubspot.com/marketing/create-facebook-group
invideo.io/blog/facebook-page-vs-group/
Finally, move to:
Step 3.) Add in a FB Shop/Paid Advertising and Make It Sew!
Need resources for that? Consider:
www.advertisemint.com/19-best-resources-for-facebook-advertising-beginners/
ecommerce-platforms.com/ecommerce-selling-advice/how-to-create-a-facebook-shop-page
www.facebook.com/business/help/268860861184453?id=1077620002609475
Good stuff!
Your takeaway?
FB is a hugely popular platform with your audience, and you can network beautifully with your customers there.
Why not take advantage of that today?
Enjoy!