Ever wake up one morning and think to yourself:
“Jeepers self, if only I could profit by making people smile, or standing out in their minds, or ….. !”
If so you’re definitely not alone – memes are hugely popular these days and as visuals tend to be processed ‘way quicker than text, it’s an excellent way to cut through the hype and froth of online chatter and stand out from your competitors and more!
That’s why you’ll love the following (and be sure to return back once you’re done so you can benefit from the goodies I uncovered for you):
There, you’ll discover goodies like:
“… Memes, a term coined by evolutionary biologist Richard Dawkins in 1976 to describe how ideas replicate, mutate, and evolve, are a way to carry a shared idea or trend to engage a target group. Over time, different groups take memes and tweak them to make them their own.
Memes are all about creating engagement and community by communicating something that everyone in your circle understands. It’s a way to develop a sense of belonging, something platforms like Facebook have been savvy to for years.
That’s precisely why your brand should be including memes in your content marketing plan. If you can create and share on-target memes that engage your audience, you could create that same sense of community, develop brand loyalty, and even tap into new markets….”
and
“… You don’t necessarily have to piggyback on a popular meme that’s already trending. Frankly, it can be tough to keep up-to-date on all the latest memes.
Once you have a good sense of what your audience responds to, you can try creating your own memes from scratch. Of course, this does require more effort and more money for original, quality images, but if your audience responds well and starts sharing, it could be worth it.
Doritos fills their Instagram account with original memes, many of them tapping into nostalgia for the 80s and 90s, no doubt addressing their target audience….”
and more!
Mastering meme marketing is a topic that could make for a grand challenge, cheatsheet, tutorial and more. You could structure it like so:
Step 1.) Discover how memes can be effective for marketing
Need help with that? Consider:
clipchamp.com/en/blog/2020/how-to-market-brand-memes/
justcreative.com/2020/12/22/how-to-use-memes-brand-marketing/
dailymarketinghub.com/how-to-effectively-use-memes-in-your-content-marketing/
Next, move to:
Step 2.) Familiarize yourself with meme makers
Need resources for that? Consider:
www.digitaltrends.com/computing/how-to-make-a-meme/
www.iskysoft.com/meme/best-meme-makers-online.html
www.namanmodi.com/top-10-free-meme-generator-websites/
Finally, move to:
Step 3.) Start incorporating memes in all areas of social and Internet marketing
Need resources for that? Consider:
geniusfemale.com/how-to-effectively-use-memes-in-your-content-marketing/
99designs.com/blog/marketing-advertising/memes-in-marketing/
shanebarker.com/blog/marketing-memes/
Good stuff!
Your takeaway?
Memes can bypass what everyone else and their coffeecups are doing online and deliver your message straight into the heart, soul and mind of your future buyers…thus helping you increase your bottom line profits right from the get-go.
Why not take advantage of that today?
Enjoy!