Ever wake up one morning and think to yourself:
“Jeepers self, I have all these great ideas for an Independence Day sale… how can I take advantage of them?”
If so, you’re definitely not the only one interested in that!
As you might be aware….
One of the best ways for profiting online in just about any niche for just about any holiday like Independence Day (especially if you’ve worked to build up a relationship with the people on your list) is via (drumroll please!):
It looks like no online marketing article or challenge or email series or what have you can ever be complete without paying homage to email marketing – and that’s because it really does work.
Let me repeat that in great big neon letters:
eMail marketing really DOES work!
Unlike social media marketing which can be blocked by your audience, most people check their emails – and you want to show up there… to sell niche Independence Day goodies for your readers to buy!
Yes! Don’t forget this crucial point (selling)… but many people insist: always remember to deliver value in your emails. You’ll have to find the right balance here.
And interestingly enough – I’ve found that sending freebies with great quality info can result in hate mail and unsubscribes, while pure product promotions…. Are accepted happily and quietly.
Go figure. You have to test yourself to see what works best.
But first things first – you need to build a list from your blog so you can promote your Independence Day goodies!
One of the easiest ways to do this will be to use software like Thrive Leads to display opt in forms, pop ups, scroll mats and so on. This is a fantastic software that most marketers will benefit from.
But it’s not the only one, no sirree!
Want list-building plugins for free? You can consider the results from:
And then check out popular autoresponder tie-ins:
Now it’s just a matter of connecting your opt in form to a reliable autoresponder platform like ConvertKit and you’re good to go.
ConvertKit is one of the best autoresponders in the business and their feature of letting the subscriber double opt in with just one click of the mouse (to download a product, etc.) will ensure that more people end up on your list VS other autoresponders which require a 2-step process to confirm the opt in and you end up losing subscribers who don’t follow through.
All tech talk aside, just ensure that you have a way to collect emails on your blog and you have an autoresponder sequence in place to nurture the audience on your list.
One you’ve made that transition from ‘Joe/Jane Earlobe Marketer from Down the Street’ to a trusted friend whose emails are anticipated and looked forward to every day…
… selling niche Independence Day goodies becomes much much much easier.
Speaking of niche goodies…
Do remember to promote your own Independence Day products (if you have any) or affiliate products in your emails.
Because you need to sell, sell, sell! That’s why!
The email list you build that will enable you to promote Independence Day goodies…
Well, it will be more useless than a spaghetti strainer is for carrying 2 quarts of your favorite beverages during a 4 mile jog IF you never MAIL that list!
It never ceases to amaze me how many people DO build lists but then never mail them!
Remember – building a list is to help YOU build YOUR business. YOUR business is what you use to support your family, you, the people you love…
It’s a deadly serious business!
And just like it’s a privilege to have people on your list… its a privilege as well for them to be on YOUR list!
It’s a 2-way street.
And those people who cannot respect that – they do not deserve the wisdom you have to give them.
You know… the above would make for a grand one problem one solution report as well! You could boil it down to:
Step 1.) Give yourself permission to value what you have to share
Need resources for that? Check out:
Next, move to:
Step 2.) Armed with that, research list building and build a list in the best way that resonates with *you*
Want some resources for that ? Consider:
and then finally move to:
Step 3.) Zero in on a newsletter/email structure… and mail your new list!
Building your list is a great way to increase your bottom line profits for holidays like Independence Day and more…
Why not start that today?
ps – looking for inspiring great marketing goodness? Check out:
Resource #1 – Awesome eMailed Group Coaching
Resource #2 – Grow Your List with Viral PDFs
Resource #3 – The Excellent Entrepreneurial Executive eSquared Club!