Ever find yourself clicking on an ad… not just because it was at the right time and the right place, but also because the actual words used themselves?
Thing is, did you know there are many aspects to CTAs, including not just words but also
Not only that… but there are techniques one can use to increase the effectiveness of conversion.
has a rather nifty article about this (including the comment “It’s typically said that you need a strong CTA on your landing pages, but I see many businesses miss out on other places where they could be making a sale or accomplishing a business goal.” Think about it!). ‘matter of fact, its an entire tutorial… so is definitely worth a bookmark for your future needs.
Now, some folk think the art of effective CTAs is something that takes awhile to learn. But you could even boil down beginners CTA in a cheatsheet like so:
Step 1.) Decide what you want to emphasize
Step 2.) Decide the copy of your CTA
Step 3.) Research all the ways you have of testing your CTA
Resources for the above include:
Smart testing of your Call to Action can help you drill down to the most profitable example to use…
Why not start mastering that today?