🌠How to make TikTok Marketing your own?

Ever wake up one morning and say to yourself:

“Jeepers self, if only I could truly master the art of Tiktok marketing!”

If so, allow me to suggest to you…

NO.

BAD IDEA.

Let’s simply say that there are great platforms to make money from…

… and others that simply aren’t worth the time and/or effort.

Tiktok falls into one of those aspects, simply because of the lack of security around it:

www.forbes.com/sites/quickerbettertech/2020/07/19/tiktok-could-be-a-huge-security-riskand-other-small-business-tech-news/

to wit:

“This past week Wells Fargo announced that they have told employees that if they have TikTok on any devices that belong to the company they need to remove it immediately due to privacy issues and concerns. Wells Fargo is the most recent company to respond to concerns regarding security regarding employees utilizing the app. It was reported that the Chinese-owned app reached 2 billion downloads this past April, but has been flagged due to several security issues. (Source: The Verge)”

and

“…The Democratic and Republican national committees warned their staffs about using the Chinese-owned app TikTok.

The Democratic National Committee warned Democratic campaigns, committees and state parties Friday to take additional security precautions when using TikTok.

A copy of the warning was obtained by CNN.

In the email, the DNC security team wrote, “We continue to advise campaign staff to refrain from using TikTok on personal devices. If you are using TikTok for campaign work, we recommend using a separate phone and account.”…”

from

www.cnn.com/2020/07/10/politics/dnc-warning-tiktok/

and more.

Of course, businesses who really want to stay active can turn on a dime as shown by:

thenextweb.com/apps/2020/07/22/tiktok-might-be-sold-to-us-investors-to-ward-off-security-concerns/

“Chinese short video platform TikTok is currently facing close scrutiny and risks being booted out of the US — which is home to some of its most popular content creators — but the app may find a lifeline there.

The Information reports that a number of US-based investors who already have a stake in TikTok‘s parent company, ByteDance, are considering purchasing the subsidiary company to gain control of the platform. The move could ease some concerns among governments and users about TikTok handing user data over to Chinese authorities.”

How delightful.

The furor about mobile security, however, is something that should be on everyone’s mind – it’s SO easy for mobile apps to do nefarious thingees to those who just are not aware of it.

I mean, consider:

www.cnet.com/how-to/4-signs-your-android-phone-has-hidden-malware-and-how-to-deal-with-it/

www.nytimes.com/2020/07/01/technology/china-uighurs-hackers-malware-hackers-smartphones.html

Blah.

However, the art of mobile security could make for a grand challenge, blog tutorial, cheatsheet and more!

You could structure it like so:

Step 1.) Learn about basic mobile phone security

Step 2.) Ensure all apps you DO install come from legit sources

Step 3.) Keep on top of all device security your phone interacts with

Resources for the above include:

blog.avast.com/9-smartphone-tips-privacy-security

www.kaspersky.com/resource-center/threats/android-vs-iphone-mobile-security

play.google.com

support.apple.com/en-us/HT204266

us.norton.com/internetsecurity-iot-securing-the-internet-of-things.html

www.kaspersky.com/resource-center/definitions/what-is-iot

Your takeaway?

Money is great.

Security is better.

Be wise about your online marketing actions.

Enjoy!

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