Ever wake up one morning and think to yourself:
“Jeepers self, if only I could benefit from free quality traffic to my online retail store!!”
If so you’re definitely not alone – quality traffic that you don’t have to pay an arm and an earlobe for is a Very Good Thing indeed!
That’s why you’ll love the following (and be sure to return back once you’re done so you can benefit from the additional resources I uncovered for you):
There, you’ll discover goodies like:
“…Early last year, Google rolled out free product listings to help smaller retailers sell their products via organic search without paying for ads. The search giant originally planned to introduce this feature at a later date but moved things forward to help retailers deal with the disruption caused by the coronavirus pandemic and subsequent lockdown measures.
Free product listings rolled out in the UK in October last year.
These product listings can show across mobile and desktop, typically underneath paid product listings but they can also show independently by themselves, depending on the query,
To get free product listings showing in Google Search and Google Shopping, you need to create a Merchant Center account and upload your product feed……”
“…Research shows that 91% of online consumers read customer reviews and 84% trust them as much as they would a personal recommendation. While separate studies show that the average customer spends 31% more with a retailer that has excellent review scores.
Google knows how important reviews are to online consumers buying from faceless retailers and this is why review scores are so deeply embedded into its organic and paid listings – because they increase CTRs and the likelihood of conversions after the click……”
Mastering Retail SEO is a topic that could make for a grand challenge, cheatsheet, tutorial and more. You could structure it like so:
Step 1.) Look First for General Online SEO Tutorials
Need help with that? Consider:
Next, move to:
Step 2.) Discover How To Apply SEO to eCom
Need resources for that? Check out:
Finally, move to:
Step 3.) Apply What You’ve Learned and Make It Sew!
Need ideas for that? Consider:
More and more people are shopping online these days, and improving your retail store’s SEO can help drive quality traffic to your own retail business online.
Why not take advantage of that today?