Ever wake up one morning and think to yourself:
“Jeepers self, if only I could ensure my content is soooo exciting, readers will share it faster than the speed of light!”
If so you’re definitely not alone – you’re competing against 100s of thousands of other writers, and getting your own message out is critical.
That’s why you’ll love the following (and be sure to return back once you’re done so you can benefit from the additional resources I uncovered for you):
blog.hubspot.com/marketing/content-marketing-tips
There, you’ll discover goodies like:
“Make sure your content has a clear, measurable business goal.
You might be overwhelmed by the sheer amount of content you can create for your business — anything from Instagram Stories, to blog posts and e-books, to podcasts.
However, as Karla Cook, Senior Manager of the HubSpot Blogs, notes, “[It’s critical] every single piece of content you’re creating has a clear, measurable business goal in mind — and simply ‘getting views’ isn’t a complete business goal. Take the time to think about how content can s…..”
and
“…Understand your buyer’s journey.
A good content marketer understands that their strategy needs to engage and delight readers at any stage of the buyer’s journey. While your content should initially attract new visitors to your business, it should also convince hesitant prospects to purchase, and encourage customer retention and long-term brand loyalty.
For instance, perhaps some customers are hesitant to purchase your product because they believe you need extensive video knowledge to succeed with it. To help mitigate concerns and aid your sales team, you might create a video campaign to show customers how to use video marketing…….”
and more!
Getting a handle on exciting content creation is a topic that could make for a grand challenge, cheatsheet, tutorial and more. You could structure it like so:
Step 1.) Look First for General Content Creation Tutorials
Need help with that? Consider:
contentmarketinginstitute.com/blog/
www.adroll.com/blog/content-marketing-9-steps-to-create-a-killer-strategy
blog.hubspot.com/marketing/linkedin-content-marketing
contentwritingjobs.com/blog/content-marketing-resources
www.sendinblue.com/blog/ecommerce-content-marketing/
Next, move to:
Step 2.) Grab Some Excellent Content Marketing Visual Tutorials
Need resources for that? Check out:
www.youtube.com/watch?v=b5-GZwJgdrY
www.youtube.com/watch?v=dJvq8UeE8sg
www.youtube.com/watch?v=U0ekBz_wWwI
www.youtube.com/watch?v=kJ6V76Zd05Q
www.youtube.com/watch?v=OyM2T2t4OoE
www.youtube.com/watch?v=w_U2YGX2IJg
Finally, move to:
Step 3.) See How Your Brand of Content Creation Can Increase Your Bottom Line Profits
Need ideas for that? Consider:
bloggingwizard.com/get-paid-for-the-content-you-create/
blog.hubspot.com/marketing/benefits-high-quality-content-consistency-brand
johnchow.com/how-to-win-at-content-marketing/
twistarticle.com/with-these-ways-you-can-actually-make-money-from-digital-marketing/
Good stuff!
Your takeaway?
The more compelling your make your content, the better chances you’ll have of building your bottom line….
Why not take advantage of that today?
Enjoy!
ps – looking for inspiring great marketing goodness? Check out:
Resource #1 – Awesome eMailed Group Coaching
nanacast.com/vp/10006141/59618
Resource #2 – Grow Your List with Viral PDFs
nanacast.com/vp/10007551/59618
Resource #3 – The Excellent Entrepreneurial Executive eSquared Club!
nanacast.com/vp/10007536/59618