🌠 The Exquisite Art of eCom Brand Personalization?

Ever wake up one morning and think to yourself:

“Jeepers self, if only I had at my fingertips the art of infusing everything I do via eCom with my own personal brand!”

Well if so…. you’ll enjoy the following article (and then be sure to return here for even more useful ideas):

devrix.com/tutorial/increase-ecommerce-sales-personalization/

There, you’ll discover ideas like:

“…80% of shoppers are more likely to buy from a company that offers personalized experiences.

44% of consumers say that they will likely become repeat buyers after a personalized shopping experience with a particular company. The same percentage of people say that they have purchased something more expensive than originally planned because they had a personalized experience.

Sales average 20% more when using personalized experiences.

59% of customers say that personalization influences their shopping decision….”

and

“…The first impression is usually crucial so combine it with a positive shopping experience. To welcome and win over new customers you need a small gesture to make like offering a discount on the first order. This will encourage them to purchase. Once they register and buy a product, it will be easier for you to start all other personalized tactics.

Did you know that 80% of consumers feel encouraged to make a first-time purchase with a brand that is new to them if they found a welcome offer or a discount? Always offer coupons or discounts on the first purchase….”

and more!

The idea of eCom brand personalization is a topic that would make for a great blueprint or blog post topic as well.

You could structure it like:

Step 1.) Explore what types of personalization makes sense for your eCom business

Need help with that? Consider:

optinmonster.com/ecommerce-personalization-examples/

www.bloomreach.com/en/blog/2017/08/ecommerce-personalization.html

Next,

Step 2.) See which personalization types appeal to your customers the most

Need help with that? Consider:

blog.acromedia.com/personalization-different-types-and-how-theyre-used-in-ecommerce

www.barilliance.com/what-is-personalization-in-ecommerce/