Morning!
Wow it's cold out.
Okay true, it's not exactly a bazillion degrees below zero, but as I'm starting now to pack on the flannels….it's K O L D with a capital K!
Hope it's warmer where you are, indeed.
But I digress!
Today is Day 3 of my 25 Days For Holiday Profits, otherwise known as the incredible book that you're waiting for….Big Huge Holiday Profits!
So let's begin, shall we?
December 3 – Determine your Most Profitable Product to Promote for the Holidays,Add Psychic Search, Analytics
Before you begin
Twitter Tip: Send the following to your network.
#niche makes a great holiday gift – you'll see soon at my site at URL!
You know what you have to sell, right?
- Perhaps it's fine custom furniture.
- Maybe it's scrapbooking supplies.
- Perhaps it's make money products.
- It might be lavender gift baskets!
- Or it might be academic tutoring.
- What about jewelry selling?
- And hey, perhaps instead your livelihood is instead running your own dance studio or Martial arts school or an extreme tanning salon.
Right?
Well then, what would you prefer to sell?
Something that people want to buy, or something that people ignore?
Which brings me to:
Why it's important
Researching what's selling in your niche is important because quite frankly, you do NOT want to spend 23K on a grand and glorious idea, only to realize you completely misjudged what your customers want to buy.
Trust me.
Doing the above is not fun.
Whatsoever.
So do your research!
In other words:
How to do it
First tweet something like:
What would YOU want for a #niche holiday gift? I have some great ones planned…
'course, you'd change '#niche' to your niche, ie, soccer, math, lizards, marketing, beading, etc.
This way people will know…you're planning something they'll find most useful indeed.
So you know what you sell.
Right? Ie:
You know what you can sell.
So the question now becomes, what do you want to sell the most of, for the holiday season?
Ideally, it should be something your customers would love to either give someone for the holidays, or perhaps bestow upon themselves.
Here's some ideas you can play around with.
Idea #1.) The holidays fall right before the start of the New Year.
What does your store have that will benefit your customers after the New Year begins? See if you can create a sale for that.
Idea #2.) The holidays cause major amounts of stress.
What do you sell that eases angst and emoness and more stress than Chicken Little feels when the sky is falling? See if you can create a sale for that.
Idea #3.) The holidays are expensive!
What do you sell that doesn't break the bank? See if you can create a sale for that.
Idea #4.) The holidays are for impressing MOTAS!
Otherwise known as, members of the appropriate sex. What do you sell that would make a customer's loved one go “OMIGOSH YOU REALLY SHOULDN'T HAVE BUT I'M SOOOOO GLAD YOU DID!!!!”? See if you can create a sale for that.
Idea #5.) The holidays are for keeping children quiet and occupied.
What do you sell that will enable Mom and Dad to enjoy more than 3 seconds of uninterrupted peace by amusing the children? See if you can create a sale for that.
Idea #6.) The holidays are for making New Years Resolutions.
Making, I say, not keeping.
Be that as it may, what items do you sell that would help someone attain their New Years Resolution? See if you can create a sale for that.
Idea #7.) The holidays are for causing extreme amounts of envy.
Forget 'keeping up with the Joneses' – your customers want their neighbors to drown in undeniable envy. What do you sell that's a status symbol and will allow your customers to strut? See if you can create a sale for that.
Idea #8.) The holidays are for calmness and peace.
No matter how calm your customers might want to be, some things always have to be done. Cleaning the house, raising the kids, cooking the meals, washing the car, trimming the lawn with steak knives, reroofing the ceiling with lego bricks – your customers just can't get away from that.
What do you sell that will make your customer's lives easier? See if you can create a sale for that.
Idea #9.) The holidays are for rewarding oneself.
After all, your customer just got through an entire freakin' year of angst and mayhem!
Now is the time for your customer to treat themselves right. What do you sell that will make them feel oh so good? See if you can create a sale for that.
Idea #10.) The holidays are for thanks giving.
Holidays have a way of making people really appreciate how lucky they are with regards to their family and friends.
What do you sell that your customers could give to their friends and spread the joy? See if you can create a sale for that.
What else can or should you sell?
Well, consider researching popular trends within your niche!
Things like:
You can also visit Amazon.com and search for items similar to what you sell….and see what falls under 'best-selling', ie,:
What can you do with this information?
Well, bunches, really!
You can see what you offer that's similar and promote that.
You can craft affiliate marketing promotions for Amazon best-sellers and focus on that instead! (my book, Fast Track Affiliate Marketing Power gives bunches of great ideas for that).
You can write an infoproduct/ebook that tells customers how to make the most (fill in the blank) with whatever it is they crave!
Remember, you're never limited by what everyone else under the sun does…you can spread your wings wide and soar.
Once you have a great idea regarding what you want to sell, it's time to tackle your WordPress site!
Make sure you have the following two goodies installed.
and of course
Psychic search will tell you what people are looking/searching for, on your blog. It will be most useful indeed when you start to write your holiday niche tips posts.
Closing thoughts
On this day, you gained a basic idea as to what you plan to sell during the 2010 holiday season, plus you added in the Psychic search and Google analytics plugins.
Now it's time to start fine-tuning things! Turn now to:
Well, I'll guess you'll just have to wait, eh? 🙂
Want to save big on the GOLD edition of Big Huge Holiday Profits once it's released?
Get on the list below and get ready to hang onto your socks!
Enjoy!
Grow strong,
Barbara Ling
Get Started Here
You’ll love what you learn… Promise!