🌠Making content marketing… fun?

Ever wake up one morning and think to yourself:

“Jeepers self, I’d love to share my rather unique humor with my audience… whats the best way to do that?”

If so, you’re definitely not alone – making folks laugh with you instead of pass out from sheer suffocating boredom is a Very Good Thing indeed!

That’s why you’ll love the following (and be sure to return when you are done for the rest of the goodies I found for you)

marketinginsidergroup.com/content-marketing/humor-content-marketing/

There, you’ll discover ideas like:

“…Using humor as your marketing strategy does wonders for brand recognition. Research has shown that humor in marketing is growing – with 56% of advertising campaigns during the last 4 years using humor as an effective tool. It’s proven to increase recognizability across continents.

You’re not trying to reinvent the wheel here – just add a little bit of spice. Try rephrasing your words or find new ones that maybe you don’t use as often. Hint: a thesaurus is your trustworthy old friend here! If you don’t feel super comfortable trying your hand at marketing humor yourself, you can always utilize the skills of a comedy writer……”

and

“….Not all of us were born with the gift of comedy, and we all know from experience that the person who tries too hard to be funny creates an awkward situation for everyone involved. Luckily, you have a great personality – inject bits and pieces of it into your work.

Making yourself sound more natural and relatable is easy, and you don’t need to dig too deep to find it.

You’re aiming for relatability here – and having a grasp on today’s current trends will give you the insight you need to sound both natural and relatable. Using a unique voice to market your business will help you to stand out from all the dry, reused routines in the marketing world…..”

and more!

Mastering adding your own particular brand of *you* is a topic that could make for a grand challenge, cheatsheet, tutorial and more. You could structure it like so:

Step 1.) Discover Ways To Build Your Personal Voice

Need help with that? Consider:

iimskills.com/find-your-brand-voice/

rattibha.com/thread/1564251328938926081

www.cognism.com/blog/how-to-use-humour-in-b2b-marketing

Next, move to:

Step 2.) Prefer Visual Learning? Check Out Content Marketing Humor on YouTube

Need resources for that? Look at:

www.youtube.com/watch?v=vOnU5_iUms4

www.youtube.com/watch?v=wVQHbneGk6U

www.youtube.com/watch?v=U__AQ11iKKU

Finally, move to: