Preventing Facebook Privacy Hacking – Even Zuckerberg fell prey (1 problem/1 solution)

The problem:  You want to protect your Facebook profile from ickness. The solution:   Zero in on an easy-to-follow Facebook privacy guide. Two days ago, it was announced that Facebook’s Marc Zuckerberg’s wall was hacked. I talk about it below. Scary, isn’t it? The site I referenced is: CNN: Zuckerberg’s Facebook page hacked to prove… Read more

Facebook Authority Marketing Tip – Claim Your Brand In Your Group URL (1 problem/1 solution)

The problem:  You want people to easily remember your Facebook Group URL and share it. The solution:   Use the Edit Group selection to set the vanity URL to something memorable. So you’re building your brand via Facebook and not only do you have a Facebook page, you also have a Facebook group as well… Read more

A Smart Marketer’s Shortcut To Powerful Facebook Ad Retargeting via FBX, Facebook Exchange (1 problem/1 solution)

The problem:  You want more business and have heard that Facebook Ads retargeting is, hands down, the simplest way to get it. The stumbling point:  You have no idea how to go about it. The solution:  Get an overview via the cool Facebook Ad Retargeting Infographic and if you still need help, check out the top… Read more

Facebook for Journalists and Reporters Part 3 – Sourcing from Facebook Groups

The Goal: Uncovering Source Facebook Groups That Keep Reporters/Journalists  Current For Their News Beat The Solution: Use Facebook’s Open Graph search to zero in and join groups that can help you with your reporting goals The Steps: In my last Facebook for Journalists & Reporters post, I wrote how Facebook Pages could be used to… Read more

Facebook To Give You 1 Click Ability To Purchase Within Mobile Apps? (from Paypal and more!)

Ever see Facebook announce your friends’ birthdays in your wall…and then offer an ability to buy a Starbucks card as a gift? Remember how superEasy that is to do?  You just have to select the gift, choose the amount, and send it off.  Voila…instant transaction (even if you’re on a mobile phone). Well guess what… Read more

Gaining The Hungry Buyers You Crave: Hacking Your Way To News Distributions via Facebook

I just read an interesting article over at Remember That Time the New York Times Published to Facebook which describe how The New York Times turned on a dime when its site went down and published its web-based content to its Facebook page instead. To wit: So the New York Times’s main website, nytimes.com, went down this… Read more

Social Media Horror: Does Saying “Sorry” Make Up For Business Racism HellFire? Trudi Goetz 5 mentions, Oprah, well….

Remember the social media backlash Trudi Goetz experienced when Oprah discussed racism in Switzerland? I wrote about it at Oprah Vs. Racism: KnockDown Dragout Steel Cage Facebook Match (“impartial” referees include Social Media AND…. Topics I covered spanned how social media was reporting on it as well via Facebook, Twitter and the like. Well, this… Read more

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