Ever wake up one morning and think to yourself:
“Jeepers self, if only I could understand connect more with my targeted audience via emails!”
If so you’re definitely not alone – the more people know, like and trust you, the more they’ll be willing to act on your recommendations!
That’s why you’ll love the following (and be sure to return back once you’re done so you can benefit from the additional resources I uncovered for you):
neilpatel.com/blog/email-personalization-techniques/
There, you’ll discover goodies like:
“HubSpot’s report shows that 20 percent of e-commerce, retail, consumer goods, and service companies personalize emails based on specific demographics.
Email personalization, or the act of tailoring email content to address the recipient by name, interests, location, and other details can increase sales.
Email personalization offers multiple other benefits, too, such as:
increased open and click-through rates
decreased unsubscribe rates
higher customer satisfaction.
opportunities to re-engage customers…”
and
“…Collect the Right Data
If you’re not collecting the right kinds of information, you won’t have a good starting point for personalization.
That sounds simple enough, but where do you start? By collecting information from readers on sign-up forms.
When subscribers sign up to your email list, you can ask them some additional questions beyond the typical email address or name……”
and more!
Mastering eMail personanization is a topic that could make for a grand challenge, cheatsheet, tutorial and more. You could structure it like so:
Step 1.) Look First for General eMail Personalization Tutorials
Need help with that? Consider:
fluentcrm.com/email-personalization-techniques/
www.campaignmonitor.com/resources/guides/personalized-email/
www.campaignmonitor.com/blog/email-marketing/15-email-personalization-stats-might-surprise-you/
Next, move to:
Step 2.) Prefer Visual Learning? Look to YouTube for eMail Personalization Videos
Need resources for that? Check out:
www.youtube.com/watch?v=bPp7C7qXAXA
www.youtube.com/watch?v=v4OLrs2gSwM
www.youtube.com/watch?v=uJ7LB28ArzM
Finally, move to:
Step 3.) Discover How To Add Your Own Unique Voice to Your eMails and Make It So!
Need ideas for that? Consider:
emailable.com/blog/how-to-create-a-brand-voice-and-use-it-in-your-email-campaigns/
ampjar.com/blog/email-branding-tips/
www.klaviyo.com/blog/how-to-develop-a-brand-voice-for-your-email-marketing
Good stuff!
Your takeaway?
Personalizing your eMail marketing and making yourself stand out from the rest of the Thundering Crowd is a Grand idea….
Why not take advantage of that today?
Enjoy!
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You’ll love what you learn… Promise!