Ever wake up one morning and think to yourself that your FB live videos would do SO much more if they simply provided you with a way to share your ideas!
Done well, FB Live and Instagram Live can greatly increase your bottom line profits, but there is that key…
“Done Well.”
And that’s why you’ll find the following article of interest (and be sure to return here when you’re back:
“….Plan before going live
If you want to succeed in the live arena, first you need to plan your strategy… otherwise, you risk your stream falling flat.
Having a strategy is crucial to guide your efforts throughout the entire production phase. Something particularly important when it comes to live-streaming, where improvisation is inevitable and there’s little room for setbacks or those awkward pauses.
So, before going live, you need to think about what you want to achieve with your video. Set a main goal and use it to shape your production. Are you trying to show your brand’s human side? Do you want to increase your followers’ number? Are you interested in testing a product before launching it? These are questions that can help you define it….”
and
“…Promote in advanced
Imagine spending weeks preparing a big event and when the day comes, no one shows up. That sounds awful, right? A couple of reasons might explain why that happened, but chances are it’s because it didn’t have enough promotion.
Well, the same logic applies to live videos: you need to build interest around the (live) event before it happens. Use all your communication channels – like emails, ads, and other social media platforms – to promote it and tease your followers with exciting sneak-peak content. Building expectation and anticipation…..”
good stuff indeed!
The concept of profitable FB lives can be the content to an excellent one page blog post, tutorial, cheatsheet and the more! IT could be structured out like so:
Step 1.) Learn how you’d like to make Great FB Lives
Step 2.) Get comfortable talking to a screen
Step 3.) Start broadcasting!
Resources for the above include
sproutsocial.com/insights/facebook-live-tips/
iag.me/socialmedia/17-tips-to-improve-your-facebook-live-broadcasts/
www.youtube.com/watch?v=RdLuQykNbWs
www.youtube.com/watch?v=wLKwGOs4ryw
blog.hubspot.com/marketing/facebook-live-guide
sproutsocial.com/insights/facebook-live-tips/
Your takeaway?
FB lives can be a greatway to profit online…
Why not start that today?
Get Started Here
You’ll love what you learn… Promise!