🌠 The Silent Secret Personalizations Genie?

Ever wake up one morning and think to yourself:

“Jeepers self, if only I could really entice my visitors to return again and again by the magic of personalization! But oh… that must be soooo difficult to dooooo!”

If so, gentle reader, fear not. There’s a superb article (and remember to return here after reading so you can benefit from the additional super resources I’ll be sharing) over at:

www.business2community.com/web-design/how-to-personalize-for-first-time-visitors-02286605

There, you get not 1, not 2 but 5(!) resources for personalizing one’s site, including:

Personalization Based on How a Visitor Arrived

The source that brought a first-time visitor to your site can play a driving role in the experience you then display. For example, if you’re a security solutions provider, did a new visitor click on an ad related to threat management to get to your site? Use that indicator of interest when personalizing the visitor’s experience.

and

Personalization Based on Where a Visitor Landed

Let’s say the first time someone visits your site, they land on a blog page (B2B) or product detail page (e-commerce). You can capitalize on their interest by prominently showcasing (“above-the-fold”) recommendations for related content and items. In essence, you’re telling your visitors, “If the item you clicked on doesn’t strike your fancy, check out the other, similar options we have available.”

and more!

I remember when customizing one’s Twitter page into a Twelcome page was big stuff – it led me to create:

barbaraling.com/insights/twelcome-to-my-twitter-page

The ideas you’ll uncover definitely have merit!

Creating your own personalization experiences is a great blog post or blueprint topic.

You could break it down like so:

Step 1.) Research how people will find your page

Step 2.) Customize landing pages for as many niches you can find possible

Step 3.) Make it so!

Resources for the above include:

www.jeffalytics.com/google-tag-manager-tutorial/

www.practicalecommerce.com/21-Free-Tutorials-for-Google-Analytics