Ever wake up one morning and think to yourself:
“Jeepers self, if only I could both understand AND profit from neuromarketing!”
If so you’re definitely not alone – anything that deals with psychology can either boost or smooshize your sales.
That’s why you’ll love the following (and be sure to return back once you’re done so you can benefit from the additional resources I uncovered for you):
neilpatel.com/blog/psychological-sales-tactics/
There, you’ll discover goodies like:
“Neuromarketing is a branch of marketing that integrates consumer psychological principles with marketing best practices…
… the brain plays such a vital role in selling (and buying).
For example, the color of your CTA button or the pictures on your landing pages can impact conversions.
The brain is designed to process information in specific ways, and it will react accordingly to certain triggers.
If you can optimize your site to include those triggers, you can boost your sales….”
and
“…Neuromarketing utilizes technology to track the brain’s blood flow as people respond to audio and visual cues.
This allows researchers to examine the deep part of the brain known as the “pleasure center.”
Don’t worry. You don’t have to invest in expensive equipment to take advantage of neuromarketing. You can use the research that’s already out there.
We know that our brain is divided into three unique “sub-brains….”
and more!
Mastering Neuromarketing is a topic that could make for a grand challenge, cheatsheet, tutorial and more. You could structure it like so:
Step 1.) Understand the difference between the 3 “brains” we possess
Need help with that? Consider:
www.interaction-design.org/literature/article/our-three-brains-the-reptilian-brain
www.widerfunnel.com/blog/how-users-make-buying-decisions/
www.drift.com/blog/what-is-neuromarketing/
Next, move to:
Step 2.) Learn how to incorporate different psychologies to elicit different consumer responses
Need resources for that? Consider:
www.simplethriftyliving.com/consumer-behavior-the-psychology-behind-retail-marketing/
www.forbes.com/sites/princeghuman/2021/01/20/consumer-psychology-lessons-from-carnival-costumes/
vwo.com/blog/neuromarketing-and-cognitive-biases-for-conversions/
Finally, move to:
Step 3.) Split test your pages and see what works best!
Need resources for that? Consider:
optinmonster.com/ab-testing-best-practices/
blog.hubspot.com/marketing/how-to-do-a-b-testing
optinmonster.com/8-ab-tests-to-run-on-your-popups-to-get-more-email-subscribers/
Good stuff!
Your takeaway?
Using customer psychology and neuromarketing can greatly increase your bottom line….
Why not take advantage of that today?
Enjoy!
Get Started Here
You’ll love what you learn… Promise!