Ever wake up one morning and think to yourself:
“Jeepers self, if only I could somehow click my heels 8,345 times (exercise, you know) and all of a sudden, my reputation online would be shinier than a pair of 24k sneakers with diamond-encrusted shoelaces?”
If so, you’re not alone (well, perhaps the diamond-encrusted goodness might be rather, ahem, *unique* in desire). Your online reputation is something you should cherish closer than your own personal Starship, especially as it’s so easy for a determined black hat icky person to focus on bringing you down.
But not to fear! I found the following article for you (and be sure to return after reading it for more tremendously useful goodies I have waiting for you):
Here, you’ll discover not 1, not 2 but 5(!) cool tips for online reputation management (as opposed to reputation manglement) like:
Focus on your brand
This may sound obvious, but it is worth mentioning because sometimes we can lose sight of our overall mission. Take some time to really evaluate your brand from the viewpoint of someone seeing it for the first time, whether that is your business or your personal brand. Are you proud of what comes to mind?
and
Respond to comments, reviews, and other mentions
Setting up your monitoring alerts is just the beginning. Once you are aware of what exists about you on the internet, it is time to actively respond to what is being said. Respond to comments whether they are positive or negative. If you are receiving an influx of negative reviews, work to improve the problem to avoid repeating it in the future….
and more!
The glamorous art of reputation management is a great topic that could be used in a power blueprint or blog post. You could structure it like so:
Step 1.) Set up the necessary alerts so you’re aware when people are chatting about (or trying to destroy) you.
Step 2.) Learn the fine art of responding to criticism
Step 3.) Handle issues so spectacularly that people will now recommend their friends to you!
Resources for the above include:
www.socialmediatoday.com/news/5-google-alerts-alternatives-you-need-to-explore/556696/
neilpatel.com/blog/how-to-respond-criticism-online/
www.carolroth.com/blog/95-tips-for-handling-criticism-online-or-off-in-business/
blog.hubspot.com/service/how-to-respond-yelp-reviews
www.forbes.com/sites/ryanerskine/2018/12/31/how-to-respond-to-negative-reviews-including-examples/
Your takeaway?
Online reputation is one of the most critical aspects of your business these days…
Make sure to watch over it carefully indeed.
Enjoy!
Get Started Here
You’ll love what you learn… Promise!