🌠93+ Sparks for Remarketing based upon Google Ads?

Ever wake up one morning and realize that…

…You have yet to take advantage of Google Remarketing…

And it’s almost time for the holidays?

If so, not to fear….

www.wordstream.com/blog/ws/2019/11/05/google-ads-remarketing-lists

has a grand idea for all sorts of interesting ways you can use Google Ads remarketing!

Some of the include:

Remarket to:

Here are some lists to think about making for page visits, both for potential targeting and exclusion:

Homepage
Pricing Page
Thank You Pages
Jobs/Careers Pages
Features Pages
Category Pages
Product Pages
Reviews Pages
Returns Policy
Blog
FAQs
Contact Us

and consider site-engagement:

Click to Call
Video View
Tool/Calculator Use
Scroll Depth
Time on Site
Number of Pages Visited
Engage with Photo Gallery
Open Lightbox/iFrame
Download PDF

That’s only 2 ways that remarketing can be used… there are several more broad categories listed there as well.

And of course, remarketing can be distilled into a quick 123 report like so:

Step 1.) Determine WHAT you want to remarket

Step 2.) Devise remarketing ads that focus on that

Step 3.) Make it so!

Resources for the above include:

www.wordstream.com/blog/ws/2015/03/12/remarketing-lists-for-search-ads

9clouds.com/blog/show-your-ads-to-people-who-want-to-see-them-with-ad-retargeting/

www.wordstream.com/blog/ws/2016/04/13/retargeting-ad-ideas

klientboost.com/retargeting/retargeting/

www.wordstream.com/blog/ws/2016/09/14/adwords-budget-guide

www.jeffalytics.com/google-adwords-budget/