Ever wake up one morning and think to yourself:
“Jeepers self, if only I could spend beeyons of dollars next year and include paying for extended reach via influencers for the upcoming year!!”
Well, if so, hmmmm.
As you might be aware, “influencers” (and those who fudge their reach data) range from the cream of the Hollywood crop to the shower mold that graces your indoor plumbing.
However,
www.thedrum.com/opinion/2019/12/13/seven-predictions-influencer-marketing-2020
is something that provides you with a bit of insight. Included are ideas like:
Long-term partnerships between brands and creators
Repurposing of creator content
Combining micro and macro creators
and more!
The whole topic of using (and even becoming!) an influencer is something you could use as a product report as well; you could break it down into:
Step 1.) Decide what you want to sell via an influencer
Step 2.) Zero in on what metrics indicate success
Step 3.) Research influencers to find one you want to engage and make it so!
Resources for the above include:
www.shopify.com/retail/influencer-marketing-retail
www.wired.com/story/what-is-an-influencer/
www.searchenginejournal.com/find-instagram-influencers/290961/
www.disruptiveadvertising.com/ppc/ecommerce/ecommerce-strategy-influencer-marketing/
influencermarketinghub.com/5-influencer-marketing-platforms-instagram/
theinfluencemarketer.com/blog/133-influencer-marketing-agencies-platforms-tools-companies/
databox.com/influencer-marketing-kpis
contentmarketinginstitute.com/2019/03/influencer-marketing-roi/
Your takeaway?
Influencer marketing might be a viable expenditure for next year…
Why not consider it today?
Enjoy!
Get Started Here
You’ll love what you learn… Promise!