🌠Finding one Holy Grail Fact about Coronavirus Marketing?

Ever wake up one morning and think to yourself:

“Jeepers self, if only I could have one go-to resource to ensure I always had the updates regarding Corona Virus!”

If so, you’re definitely not alone – bunches and bunches of smart business folk know that whatever is awaiting for us in 2021, it would be Really Good to discover where one such place might reside!

That’s why you’ll enjoy:

www.emarketer.com/topics/category/coronavirus

Yes yes, I’m aware of the fact its not an article but instead an entire category (that shows how coronavirus marketing can affect different niches.

At the time of this writing, you’ll see info like:

“…US Healthcare and Pharma Digital Ad Spending 2020
Sep 30, 2020

Digital ad spending in the US healthcare and pharmaceutical industry will grow by 14.2% to reach $9.53 billion in 2020. Growth is being fueled by ads related to COVID-19, including public service announcements, medical supplies and telemedicine….”

and

“…As the Pandemic Widens Economic Inequality, Upper-Income Groups Aren’t Unscathed
Sep 17, 2020

With wide disparities in consumers’ balance sheets, there’s less variation than one might expect in the incidence of financial anxiety, which has percolated up the income scale…”

and

“…Entertainment Digital Ad Spend Will Rebound More than 20% in 2021
Sep 22, 2020

With the shuttering of amusement parks and cancellation of live events, the entertainment industry will see some of the biggest declines in digital ad spending this year, eclipsed only by the travel, auto, and media industries….”

and more.

Why is this so important?

Well.

The Powers That Be (aka those businesses with money to spend) can help solopreneurs and product creators and affiliate marketers to see the trends as they develop.

So! The topic of regaining *your* marketshare after the ecomony (might?) return to normal levels is a grand thing to consider.

Fact is, it would make for a super challenge/cheatsheet/tutorial and more. You could break it up like so:

Step 1.) Discover all of the business resources for coronavirus marketing

Resources for the above are:

www.adweek.com/category/coronavirus/

www.kantar.com/inspiration/coronavirus/covid-19-ad-category-tracker

www.google.com/search?newwindow=1&tbs=qdr%3Am&q=covid+marketing+inurl%3Acategory (all wordpress categories during the last month!

www.google.com/search?newwindow=1&tbs=qdr%3Ay&q=covid+marketing+inurl%3Acategory (all wordpress categories during the last year!

Step 2.) Take a look at your inventory to see what works best

Resources for the above are:

www.advertisingweek360.com/6-post-covid-marketing-strategies-for-your-brand/

mailchimp.com/help/reach-your-audience-during-covid-19/