Ever wake up one morning, fall over your feet on the way to your coffee machine, and think to yourself:
“Jeepers self, I so wish I could wave a magic wand and immediately remove every single negative report about anything I want!”
Alas, such a magnificent Object of Glory (otherwise known as an OoG) simply does NOT exist.
However, the art of Reputation Manglement does!
has a nifty overivew on just *how* to deal with negative reviews on Amazon, eBay, Google, and Social Media. Some of the information shared includes:
“…How you manage your reviews really impacts how well you perform in Search. One analysis estimates that the quality of your native reviews is the number two competitive difference maker when it comes to search rankings, second only to the quality of your inbound links.
Review signals make up 15% of Google’s ranking algorithm so managing your Google reviews is clearly important if you want to get to the top of Search and stay there….”
Good stuff!
And mastering Reputation Management can be a most excellent subject for a 1 2 3 cheatsheet as well. Consider these steps:
Step 1.) Remove your ego
Step 2.) First acknowledge the emotion from the negative review
Step 3.) Learn how to respond appropriately and read up on reputation management as a whole
Resources for the above include:
conversionxl.com/blog/business-apologies/
banyan.com/blog/review-policies-like-the-shining/
blog.grade.us/7-email-templates-requesting-online-reviews// (there’s actually 44)
psychcentral.com/blog/how-to-switch-off-an-angry-person/
neilpatel.com/blog/guide-to-reputation-management/
Your takeaway?
Reputation management does NOT have to descend into Reputation Manglement. Take some time to some of the easy, common sense ideas above…
… and apply them happily today.
Enjoy!
Get Started Here
You’ll love what you learn… Promise!