Ever wake up one morning and think to yourself:
“Jeepers self, if only I had powerful reasons to consider adding personalization to all my business processes!”
Well if so…. you’ll enjoy the following article (and then be sure to return here for even more useful ideas):
www.business2community.com/marketing/30-amazing-personalization-statistics-02289044
is a rather interesting take on the whole concept – it provides you with not 1, no 2 but 30(!) Personalization ideas!
They range from :
Digital marketers today employ personalization in their emails (78%); on their website (58%); in person, such as through store associates and kiosks (42%), in online advertising (35%); and in their mobile apps (28%) and web apps (19%). (Evergage and Researchscape)
to
Nearly half (45%) of consumers won’t spend time with branded content if it’s not relevant to their interests. (OneSpot and Marketing Insider Group)
to
62% of customers expect companies to adapt based on their actions and behavior. (Salesforce)
and way more!
The idea of marketing personalization is a topic that would make for a great blueprint or blog post topic as well.
You could structure it like:
Step 1.) Explore what types of personalization makes sense
Step 2.) See which personalization types appeal to you the most
Step 3.) Add it in!
The following resources can be useful:
www.inc.com/amy-balliett/6-types-of-personalized-content-that-will-wow-your-customers.html
blog.globalwebindex.com/marketing/personalized-marketing-works/
instapage.com/blog/content-personalization
www.widerfunnel.com/personalization-strategy/
Your takeaway?
Personalization can definitely work for increasing your bottom line….
Why not take advantage of that today?
Enjoy!
Get Started Here
You’ll love what you learn… Promise!