Ever wake up one morning and think to yourself:
“Jeepers self, if only I could keep profiting month after month by showcasing products other vendors don’t think of!”
If so, you’re definitely NOT alone – holiday profiting is something that can be done beautifully each and every month!
That’s why the following article will be of interest to you (and be sure to return once you’ve finished to benefit from the other goodies I uncovered for you):
www.digitalmarketer.com/blog/social-media-holidays-engage-audience/
There, you’ll discover goodies like:
“…On National Pet Day (April 11th for those who didn’t know this existed), we put together a Facebook video of our pets doing their part to help us with our work. This is a post with the goal of awareness—getting customer avatars not familiar with DigitalMarketer to say, “who are these people making their pets do their jobs for them?!”
Our goal was also to get people to engage with the post by liking it and thinking, “these people are pretty funny…”
We also created a video series called Coping in Quarantine that featured our team members.
In this video we had our team talk about their favorite copywriting books they’re reading during the quarantine. This post linked to our article called DM Reading List—11 Copywriting Book Recommendations from Engage Members, which we hoped our audience who watched the video would click on.
Once they clicked on this post, we’d be able to pixel them and then continue to show them our top-of-funnel ads that helped them get to know us better…”
and
“…The most important part of this entire process is knowing what your end goal is (sorry to go full marketer on you). If you’re running a campaign for a social media holiday or for an experience your customer avatar is having, you have to know if you’re trying to get awareness or engagement so you can build your campaign around it.
Depending on what you’re going for, you want to have a direct call to action for it. For example, our post on 2 Copywriting Book Recommendations was created to get viewers to want to read the other 9 copywriting book suggestions we have….
Good stuff indeed!
Holiday marketing could be the topic of an effective challenge, tutorial, blog post, template and more! You could structure it like so with these excellent resources to help you if you need more ideas:
Step 1.) Find all of the holidays!
www.calendarlabs.com/holidays/international/2020
www.holidayinsights.com/everyday.htm
Step 2.) Think how you can tweak your sales message for specific holidays
www.talon.one/blog/seasonal-marketing-campaigns-9-best-ways-to-benefit-from-promotions
adage.com/article/agency-collective/3-ways-market-small-business-holidays/316947
www.nfib.com/content/resources/marketing/how-to-market-your-business-with-obscure-holidays/
Step 3.) Make it so!
www.wordstream.com/blog/ws/2019/08/08/holiday-marketing-tips
thrivehive.com/10-holiday-marketing-campaigns-to-try/
www.greengeeks.com/blog/2019/11/21/holiday-marketing-ideas-social-media-campaigns/
Your takeaway?
There are literally hundreds of obscure holidays that happen throughout the year….
Why not take advantage of that today?
Enjoy!
Get Started Here
You’ll love what you learn… Promise!