Ever wake up one morning and think to yourself:
“Jeepers self, if only I could profit from LinkedIn Live as well as FB Live!”
If so, you’re definitely not alone. Doing Live broadcasts can catch you as you really are… and help strengthen the image of the authentic you.
And if you’d like to learn more about it, check out the following article (and then be sure to return for more great ideas):
blog.hubspot.com/marketing/linkedin-live-examples
Here, you’ll uncover not 1, not 2 but 7(!) nifty examples of big brands using LinkedIn Live for profit, including:
“Vimeo’s Working Lunch
When Vimeo received access to LinkedIn Live, the brand started to showcase a weekly show called “Working Lunch.”
With this series, Vimeo used the popular “lunch and learn” format. They sat down with experts in business, tech, and communications to educate their audience….”
and
“…BCG’s Advice for the Graduating Class
Boston Consulting Group (BCG), a management consulting firm, partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities.
LinkedIn, in general, is a great place for them to inspire young professionals and engage with their community….”
and more!
LinkedIn Live is a topic that you could create a tutorial/blueprint/challenge/etc. about as well! You could structure it like so:
Step 1.) Learn how to be comfortable doing Live broadcasts
Step 2.) Read up on LinkedIn Live tutorials
Step 3.) Decide what you want to go live about and make it so!
Resources for the above include:
www.youtube.com/watch?v=DUdVA_rIakE
blog.hootsuite.com/linkedin-live/
restream.io/blog/ultimate-guide-to-linkedin-live/
www.agorapulse.com/blog/make-business-videos-awkward/
www.dacast.com/blog/best-obs-studio-settings/
Your takeaway?
LinkedIn is considered to be superior to Facebook when it comes to connecting/networking for business…
Why not take the opportunity to learn LinkedIn Live today?
Enjoy!
