Ever wake up one morning and think to yourself:
“Jeepers self, if only I could provide video content SO binge-worthy… people would shun Star Trek and instead look towards my videos about home fitness products again and again and again and ….”?
If so, you’re not the first person to have this desire!
The following article addresses just HOW one can achieve this (and be sure to return after finishing it so you can gain even more insights from additional resources I’ve patiently found for you):
buzzsumo.com/blog/7-secrets-to-a-binge-worthy-video-content-marketing-strategy/
In this article, you’ll discover not 1, not 2 but 7(!) coolio ideas including:
“Intrigue Viewers with Open-Ended or Counterintuitive Questions
Let’s be frank: questions with black-and-white answers or dead-ends just don’t make interesting video marketing material.
Beginner tutorials or troubleshooting videos certainly add value to your website, but you should also create unique and interesting content that grabs attention.
Which video are you more likely to not only watch but share with your friends:
“Are coin flips the best way to solve a dispute?”
Or
“Coin flips aren’t as unbiased as you think.””
(I like that 2nd option, don’t you?)
or
Dabble in Interactive Video
68 percent of marketers believe that the importance of interactive video content marketing will continue growing.
How could it not? Interactive content like games or buttons that get your audience clicking are always great for engagement.
360-degree views
Clickable hotspots to visit landing pages or other video segments
Quizzes and polls
Branches for viewers to customize their video content
Forms
and more!
The topic of making exciting videos is one that could be broken down into 3 easy steps as well like so:
Step 1.) Research how to make videos exciting
Step 2.) Look up how to compel the BEST CTAs
Step 3.) Make it so!
Resources for the above include:
biteable.com/blog/tips/video-presentation-ideas/
www.designwizard.com/blog/100-best-youtube-video-ideas/
www.renderforest.com/blog/first-youtube-video-ideas
supercoolcreative.com/10-video-marketing-calls-action-sales/
www.impactbnd.com/blog/call-to-action-examples
animoto.com/blog/video-marketing/call-to-action-examples
foundr.com/how-to-create-a-viral-video-campaign
www.advertisemint.com/19-ways-make-facebook-video-go-viral/
Your takeaway?
Creating Bingeworthy content is not as difficult as it might seem! Take advantage of your unique voice that can cut thru the clutter of today’s marketing… and make it so, starting today.
Enjoy!
