Ever wake up one morning and mumble to yourself:
“Jeepers self, I wonder if it’s at all possible to reclaim the glory years of always have 100% reviews of my business online!!”
Alas, such a magnificent spell simply does NOT exist (unless you own, say, every reputation management place out there).
However, the art of ensuring all the world see of you is goodness… does!
blaineturner.com/reputation-management-guide-to-more-online-reviews/
has a nifty overview on what’s involved with RM including:
“Develop a guide that you or your team can follow the next time there is an opportunity to earn more reviews.
Creating and using response templates, like the review response matrix mentioned above, can ensure that all comments are written using the same branded voice.
Templates can also set standard responses for frequently asked questions or common concerns that customers mentions. Standard responses make it easier for teams working together to maintain multiple social accounts and can help improve your brand’s response rate…”
Good stuff!
And mastering Reputation Management can be a truly superb subject for a blueprint/blog post/tutorial/etc as well. Consider these steps:
Step 1.) Remember even if it’s personal, it’s not personal
Step 2.) First acknowledge the emotion from the negative review
Step 3.) Learn how to respond appropriately and read up on reputation management as a whole
Resources for the above include:
reputation911.com/crisis-reputation-management/
www.internetreputation.com/coronavirus/
www.housecallpro.com/learn/how-to-respond-to-negative-reviews/
www.eminentseo.com/blog/the-good-the-bad-and-the-ugly-online-reputation-management-helps-all-three/
www.talkwalker.com/blog/online-reputation-management
neilpatel.com/blog/guide-to-reputation-management/
bizmapllc.com/what-is-online-reputation-management/
moz.com/blog/customer-edit-negative-review
Your takeaway?
Due to the pandemic, people will have more and more time to give into miserable reviews to lessen their stress.
Be prepared for that today.
Enjoy!
