Ever wish that your ability to write grand enthralling stories within your email would magically spring into being….
… with nary an effort on your part?
Well then!
Alas, I hate to break it to you, but such push button glories are generally not within your grasp of creation (unless you write AI language bots) however…
www.enchantingmarketing.com/show-dont-tell-storytelling/
has some rather interesting ideas on it.
These ideas include the Show, Don’t Tell Exercise:
Review the “to tell” statements and consider how you can prove these statements (such as he’s nervous, she’s lonely). How can you see or hear that someone is nervous or lonely? Which actions demonstrate it?
Write down two or three actions or sensory details that show rather than tell.
Compare your notes to the “to show” examples.
9 examples are included as well!
Such a concept could be made into a cheatsheet as well. You could break it down into:
Step 1.) Take advantage of story-telling tutorials
Step 2.) Craft your own email/sales copy, and then patiently scour it for examples of ‘showing’ and not ‘telling’.
Step 3.) Rewrite your sentences so your readers feel into the moment.
Resources for the above include:
www.wordstream.com/blog/ws/2014/12/05/business-storytelling
www.well-storied.com/blog/what-does-show-dont-tell-really-mean
self-publishingschool.com/show-dont-tell-writing/
Your takeaway?
Simply by allowing you reader to emotionally *see* what you’re trying to convey….
Well, that can be the difference between a sale… and not.
Enjoy!
Get Started Here
You’ll love what you learn… Promise!