Ever wake up one morning and think to yourself:
“Jeepers self, after a long hard day spent at the office (home, work, gym, Starbucks, etc.), I sooo wish I could relax with a nice tall glass of cool refreshing figurative water”?
Well then!
Look no further than your own, personal, exciting, thrilling, spine-tingling, spirit-challenging, soul-searing adventures of….
SEO auditing!
To be more precise… YOUR SEO content auditing!
In other words…. (and be sure to return to this page after you check it out)
www.searchenginejournal.com/on-page-seo/content-audit-checklist/ !
Replete with positive organic search goodness that conjures up childhood memories of apple pie and Nancy Drew/Hardy Boys mysteries, it contains glorious melodies like tracking:
URL
Author
Team Produced (content team, social team, SEO team, etc.)
Total Time (how long did it take to produce the content in its entirety)
Title
Date
Content Type (is it a blog post, infographic, case study, etc.)
Content Goal (what was the point of producing the content: backlinks, traffic, conversions, etc.)
Word count
Comments
Shares (break this down by social network and total)
Barry Manilow never had it so good (there’s even a spreadsheet you can use over at docs.google.com/spreadsheets/d/1c6zu7Hl_DQM93rQ2AUN_UsTn5tUUcO1Qx_LAcGdJkKc/edit !)
Auditing your SEO content strategy is a topic that would be grand for a blueprint as well. You could break it down like so:
Step 1.) Familiarize yourself with what auditing is available
Step 2.) Take advantage of SEO content auditing tools
Step 3.) Decide your content goals and make them happen!
Resources for the above include:
www.jumpfactor.net/seo-content-audit-tool-checklist
www.quicksprout.com/content-audit/
divvyhq.com/2019/08/10-seo-content-audit-tools-for-easy-content-analysis/
cognitiveseo.com/blog/21179/free-seo-audit-tools/
www.searchenginejournal.com/set-achieve-realistic-seo-goals/288839/
Your takeaway?
Great SEO will result in free organic quality traffic that converts….
Why not take advantage of that today?
Enjoy!
