Remember that utterly grand Staples Back to School commercial of 1996.. the Most Wonderful Time of the Year?
Take a walk down memory lane:
Classic it is… classic!
And sooner as opposed to later…. the Back to School shopping adventures will happen once again.
has a grand article about it, and how you can pivot grandly from Amazon Prime Day to the finals of the Back to School shopping days. The following cute little factoid is most interesting indeed:
“…Especially this year, because the National Retail Federation estimates that 2019 will see the most amount of spending ever during the back-to-school shopping season.
Families with K-12 students will be spending an average of $696.70 per household (the highest ever), even though total spending will be slightly down from 2018. Why? Well, our comment about the birthrate wasn’t facetious: the NRF reports “fewer families surveyed have children in grades K-12.” So while there are fewer young students, families are spending more on each of them.”
Some excellent advice is offered as well, ranging from
Target the Mommy Bloggers
to
Affiliate Marketing for Back to School (creating the right content is key – shareable listicles, ie, the top 10 must-have blah blah blahs for whatever grade/class/mental health/etc.) and more.
And if you’re thinking of creating a Back to School cheatsheet, focus on the way marketers can profit from the “holiday”, perhaps taking advantage of back to school affiliate marketing like so:
Step 1.) Look for the latest in Back to School Marketing ideas
Step 2.) Make some of your content broad, while other content deep
Step 3.) Tie your products and affiliate links into shareable posts
Resources for the above include:
news.google.com/search?q=back%20to%20school%20marketing
www.spredfast.com/social-marketing-blog/back-school-content-checklist
www.printful.com/blog/5-things-you-can-do-for-the-back-to-school-shopping-season/
Your takeaway?
There’s bunches of profits to be made during the back to school time (as there is for ALL event marketing)…
Why not take advantage of that today?
Enjoy!
Get Started Here
You’ll love what you learn… Promise!