Ever wake up one morning and think to yourself:
“Jeepers self, if only I could ensure I knew what to create when, where and how for content marketing!”
If so you’re definitely not alone – the world has definitely changed since the AotD (age of the dinosaurs) – consumed content has changed, people’s consuming habits are changing and the like.
That’s why you’ll love the following (and be sure to return back once you’re done so you can benefit from the additional resources I uncovered for you):
www.clickfunnels.com/blog/website-content-planning/
There, you’ll discover goodies like:
“It can be difficult to produce content that resonates with your dream customers if you think about them as a “target audience” (e.g. women between the ages 18 and 30 who want to get in shape).
It’s much easier to create content with one individual in mind, even if that individual is a fictional character instead of a real person (e.g. Jane Doe, 28, who wants to lose weight before the summer)….”
and
“… Your content strategy should never be set in stone.
You need to continuously experiment if you want to learn what works and what doesn’t work in your niche.
In fact, that’s another factor that Groove attribute their success to….”
and more!
Mastering content planning is a topic that could make for a grand challenge, cheatsheet, tutorial and more. You could structure it like so:
Step 1.) Discover Niche Inspirational Sources
Need help with that? Consider:
smartblogger.com/how-to-get-inspired-to-write/
bloggingwizard.com/content-types/
later.com/blog/social-media-content/
Next, move to:
Step 2.) Learn How To Create Intriguing Titles so Content is Read
Need resources for that? Consider:
coschedule.com/blog/write-a-headline
copyblogger.com/10-sure-fire-headline-formulas-that-work/
mktoolboxsuite.com/youtube-titles-that-get-views/
Finally, move to:
Step 3.) Create Your Content Marketing Calendar and Make It So!
Want ideas for that? Consider:
www.searchenginejournal.com/content-marketing/editorial-calendar/
www.searchenginejournal.com/manage-data-driven-content-marketing-calendar/390698/
www.verblio.com/blog/content-marketing-calendar-basics
Good stuff!
Your takeaway?
Creating great consumable content is something that can build up your readership and hence your bottom line…
Why not take advantage of that today?
Enjoy!
ps – looking for inspiring great marketing goodness? Check out:
Resource #1 – Awesome eMailed Group Coaching
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Resource #2 – Grow Your List with Viral PDFs
nanacast.com/vp/10007551/59618
Resource #3 – The Excellent Entrepreneurial Executive eSquared Club!
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