I’m going to change the face of Internet Marketing – are you coming along with me for the ride?

I am going to change the face of profitable long-term Internet marketing…. and I am going to take you with me.

For several months now, I have been more uncomfortable than Ms. Manners teaching surly Hells Angels rejects how to properly use a salad fork with dignity and decorum. More dismayed than a Starbucks franchise watching hi-octane coffee become outlawed. More pissed off than Bright Shiny Object vendors facing customers who actually request support.

Yep. *That* pissed off. *That* upset. *That* massively florbilatedBeyondAllMortalComprehension!

Listen peoples…the Internet marketing landscape is *shifting*. Heck, it’s *already* evolved and unless you open your eyes, your business will crash and burn far more fiercely than the raging social media disaster nightmare of Amy’s Baking Thingee.

Got your attention yet? I sure hope so because you will *want* to hear the following.

Internet marketing, as we know it, is dying an agonizing excruiciating death. *Gone* are the days where just promoting quality products would be enough to earn a hefty income online. *History* are the days when you could market Bright Shiny Objects again and again and again and again and again and again and again and again and again and … you get the idea.

Oh sure, there will always be that BSO market. But see, all of those fix-craving junkies who buy them, well, they’re on *everyone’s* list these days. Admit it, you’ve probably seen an overall decrease from the number of sales in your promos, right?

It’s more lousy than realizing your coffeecan is empty on a Sundary morning right before your leisurely wakeup breakfast in bed. Frustrating! Maddening! All of a sudden, what *used* to work…is failing dismally indeed. eMails are being sent to spam (or not being delivered at all). Recipients are being hit with 392 emails about each product launch *every single fleepin’ day*…it blends into a dull schneeablating *irritating whine* that’s easier to ignore than a single snowflake during a brutal winter storm.

So why *isn’t* it working anymore? That’s simple to answer – it stems from, of all places, Google. With all of the emphasis Google is giving social signals…. more importance is being thrust upon *social sharing*. Ie, facebook shares. Googleplus shares. Blog commenting/participation (commentluv anyone?). Video creation (especially video creation!).

That all drives interest back to the *creator*, NOT the product! The 2013 arena for online Internet marketing now centers upon the *person* who is creating the goodness….and not just the quality products themselves.

Let me repeat that, okay?

*The 2013 arena for Internet marketing now centers upon the *person* who is creating the goodness….not just the quality products themselves.* It makes sense, right? After all, why DO people buy from you? Sure, it might simply be because you’re offering the best bonus, but also…it’s because you’ve established the Like and Trust factor too. Bigtime!

Which brings me to the point of this post. If Internet marketing more and more is centering upon the *person*….how do marketers like you take advantage of that?

It’s easy. You make *yourself* the attraction. You make yourself someone people *crave* to follow. When you’ve achieved this, your FB postings/statuses/etc. – they’ll be shared more. Your blog updates, they’ll be shared more as well! People will see your Google+ Hangout videos and start to get an essence of *you* and what you have to offer.

*You* are the star attraction. Make no mistake about it – the successful Internet marketers for the remainder of this year and next will be those who have built up a rabid fan base who tell the world about the goodness the marketers.

So how can you start doing this today? Well! You can:

* Create a FB group or Fanpage where you share your special goodies/insights. I’ve done that myself over at   facebook.com/groups/perkingupprofits .

* Highlight that page or group as an additional bonus/download recommendation on your product sales copy/DL pages. I did that with my earlier group, IM Hackers (all buyers automatically got invited to that particular group).

* Every single day, create a Google Hangouts video that brings *you* to your audience. Let them make that special visual connection with you! Don’t just talk about marketing – share some of the daily bizarreness your life enjoys (I’ve shared the latest TwitterBudgie, my youngest boy ranting about stupidity in school, and later this week, will be broadcasting from the AnimeNext Convention).

* Give yourself permission to unleash the leader within you. Everyone has their own special secret sauce that makes people want to listen to them. Let that come out! Showcase what you know, how you share, why you love making an impact.

Marketers who do the above…*they’re* going to be the ones who see superior success this year. And trust you me – their bottom line wil thank them for it!

So… how about it? Are you up for one of the thrilling and satisfying challenges you’re going to undertake this year? Like I said, I’m going to *change* the face of profitable long-term Internet marketing.

Who wants to come with me?

Grow strong,

Barbara Ling