🌠Nancy Drew and the Case of the Hidden Likes?

🌠Nancy Drew and the Case of the Hidden Likes?

Ever wake up on morning and say to yourself,

“Jeepers self… if only I could become a super spy like James Bond!”

Hmmm… there’s a slight chance that such an alter-ego to pull that off might be difficult.

How about instead, Nancy Drew?

Nancy Drew, if you weren’t aware, is a fictional teenage spy that was created in the 1930s. What’s really cool about all of the updating since that time…

… Nancy always manages to keep with the current time/space reality. Thus, the contents of a title that was released in 1935, say, would differ starkly from the same title, decades later.

Well! If ever there was a time for Nancy Drew (with the Hardy Boys as sidekicks) save the world, it’s today!

Because on Instagram… you might notice…. likes! They are hidden!

carney.co/daily-carnage/instagram-is-hiding-likes/

has a brief mention of it…

and techcrunch.com/2019/07/17/instagram-will-now-hide-likes-in-6-more-countries/ has much more of a description.

To wit:

“…Just a few months back, Instagram started testing a design tweak that would no longer show the total number of “likes” other users’ posts had received. You could still see everyone that liked your photos and videos — but anyone else’s stuff? Don’t worry about it.

While the company hasn’t said much about how the tests are going so far, it seems they’re going well enough to expand them. Initially rolled out in just Canada, it’ll roll out to users in six more countries starting today:…”

“So why hide likes? Instagram says it’s “because [they] want your followers to focus on the photos and videos you share, not how many likes they get.”

In other words: when likes are public, people care too much about them. People view it as a metric of success — teasing those who get too few, or buying likes to try to gain admiration. If a post doesn’t get enough likes, people delete them to make it seem like all of their photos are hits. …”

Fascinating, isn’t? But perhaps it makes a lot of sense as well…

If people delete their photos because they dont receive enough likes, well…

That kinda sorta defeats the whole social media sharing, wouldn’t you agree?

Speaking of Instagram, it would also make for a grand cheatsheet:

Step 1.) Set up your Instagram Business profile

Step 2.) Review Instagram Best Area Practices

Step 3.) Research the best Instagram Apps you can use

Resources for the above include:

later.com/blog/business-profile-on-instagram/

www.socialmediatoday.com/news/new-study-looks-at-latest-instagram-best-practices-including-hashtag-use-a/543067/

www.shopify.com/blog/instagram-tools

Your takeaway?

Don’t angst about likes… instead, focus on building your brand.

It’s a much more profitable endeavor.

Enjoy!

Get Barbara Ling’s Newsletter

Looking to get inspiration? You can get Barbara’s Daily Morning Perkup for free. Click the button below, and fill out the information in the form!

Get Started Here You’ll love what you learn… Promise!

Remember… this site is mainly a daily marketing Perkup, Smile-Maker and Newsletter… subscribe below to always have the edge in the morning!